The first pickleball paddles were actually intended for table tennis, and now the industry is joined by a company with years of expertise in this influential sport: JOOLA. Starting off with a bang, JOOLA is releasing a series of paddles in partnership with #1 Men’s Singles, Doubles and Mixed Doubles player Ben Johns. The lineup is full of exciting technology with textured, spin-tastic surfaces, in addition to two types of polymer cores catered to either control or power-centric play styles. You can even get your hands on the paddle Ben Johns uses himself which comes with a unique foam-injected core to greatly increase stability and shock dampening qualities. We sat down with JOOLA to learn more about their company, the team, and their launch into pickleball!
Why did JOOLA decide to enter the pickleball world?
When table tennis clubs temporarily closed during the pandemic, the team at JOOLA decided to try out pickleball. It was initially just out of curiosity and to get some exercise outdoors. The team was instantly hooked! JOOLA brings 70 years of expertise in table tennis equipment research and innovation. Further research into pickleball allowed JOOLA to quickly find similarities in paddle construction and apply its innovation and technology to pickleball. JOOLA wants to be at the forefront of driving additional global growth and developing the next generation of equipment.
You have had tremendous success in Ping Pong, what have you learned there that you think will transfer to pickleball?
Our company has table tennis players from all levels of the sport, from beginners to Olympians. This gives us a wide perspective to understand our customer base to reach the grassroots players, home recreational players, and players on the high-performance track. We are taking a similar approach towards pickleball where we have immersed ourselves into playing the sport, consuming the great content the pro tours are putting out there, and meeting all the great people along the way. We truly are connecting to the entire pickleball world and building a connection with all the great people no matter where in their pickleball journey they are at.
Can you talk about each paddle in this launch?
We have a wide variety of paddles for every pickleball player from the beginner to the advanced competitor. Each paddle series in the JOOLA lineup offers a unique head shape, purposely designed to appeal to players with various playing styles. A common element throughout the entire JOOLA line is the Sure-Grip technology, which is a perforated anti-slip ridge grip that reduces moisture and helps increase shock absorption. Balance and performance are a key focus throughout the entire line.
Solaire Series – The Solaire series offers two paddles that are quite different in performance but with the same performance shape that creates a strong combination of power and feel. The Solaire FAS 13 offers a Fiberglass Abrasion Surface for more direct power and the Solaire CFS 14 is designed with the Carbon Friction Surface for maximizing spin, with a well-balanced amount of power and control. The Carbon Forged handle and HyperFoam Technology is incorporated within the Solaire CFS 14, making it a true game changer.
Vision Series – A lighter, more aggressive, elongated paddle shape with tremendous control, feel, and spin. If spin is a critical element to your game, JOOLA’s Carbon Grip Surface will help you maximize your shot potential. Comes in a 14mm and 16mm core.
Radius Series – Bringing JOOLA’s heritage to pickleball with a table tennis inspired shape offering the largest edge to edge sweet spot. This paddle incorporates the Carbon Grip Surface for exceptional spin and the rounded paddle head offers an incredible amount of control. This paddle was designed to offer tremendous touch, making it ideal for dinking, blocking, or hitting controlled shots. (Coming soon)
Ben Johns Hyperion Series – Three unique paddles make up this series. The Ben Johns Hyperion CAS 13.5 offers a thinner core for more power and the Ben Johns Hyperion CAS 16 is designed for more control. Both of these models come with the Carbon Abrasion Surface with a sand-blasted textured surface for more spin. JOOLA’s innovative Hybrid-Ply technology creates a paddle that takes advantage of carbon and fiberglass characteristics when you want to hit soft or hard.
The Ben Johns Hyperion CFS 16 is our most advanced paddle specially designed and engineered to perform at the highest levels in all categories of control, power, and spin with an unmatched consistency anywhere you hit the ball on the face of the paddle. The Carbon Forged handle and HyperFoam Technology is incorporated within the Ben Johns Hyperion CFS 16, making it a true game changer.
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Your paddles have unique shape – the Solaire, Vision and Hyperion with the rounded top and the Radius is very round – what advantage does this give to the playability of your paddles?
The Aero-curve technology is a head curvature design, inspired by many other paddle/racket sports to reduce drag and allow the player to maximize their swing speed, which leads to more power. This rounded design allows players to get to their shots faster and place trust in their own abilities to meet the ball timely and improve their game.
The Solaire CFS and the Ben John’s Hyperion CFS both have the HyperFoam Edge tech. What is it and what affect does it have on the paddle?
The HyperFoam Edge Technology is another innovation from JOOLA to improve the overall performance, stability, and consistency in a paddle. In most polymer honeycomb cores, the edges or the perimeter of the paddle, where it is cut to shape, becomes weaker, often leading to the ball not bouncing off as well or feels “dead”. JOOLA has solved this problem by inserting a specialized foam that expands and fills the honeycomb cells around the perimeter of the paddle leading to a consistent edge to edge performance and an enhanced sweet spot.
You have a Carbon Abrasion Surface, a Carbon Grip Surface and a Carbon Friction Surface, how do they differ?
The Carbon Abrasion Surface utilizes a multi-step, sand-blasting process, creating a unique, textured surface for increased spin.
The Carbon Grip Surface technology utilizes a durable, long-lasting Carbon Flex3 textured surface that grips the ball to create more spin on every serve, drive, and dink. The natural state of the carbon material, along with JOOLA’s specialized manufacturing process helps generate more spin.
The Carbon Friction Surface technology utilities the next generation of materials to generate maximum spin performance. A more advanced, durable, longer lasting Carbon-Flex5 textured surface, harnesses raw power while also creating an unparalleled spin rotation on the ball and a very crisp feel on the shots that matter the most.
Which do you feel provides the most spin?
Spin generation certainly begins from the surface material, but it also is a factor of the composition of the paddle. Carbon material allows for more flex in the surface which increases dwell time. That increased surface dwell time when the ball hits the surface allows for our paddles to generate more spin than other similar paddles on the market. The Carbon Grip Surface and Carbon Friction Surface technology paddles generate the most spin within the JOOLA lineup.
What type of player do you think will enjoy these paddles?
With 12 meticulously crafted and unique paddles at launch, whether you are a new player just getting into pickleball for the first time or a seasoned rec player playing multiple times a week or you are playing at the highest pro level at national tournaments, there is a paddle within the JOOLA assortment we feel would be best for you! New technology and innovation has been incorporated into each of our paddle designs for the sole purpose of helping players play their best game. A new era of next generation equipment is here!
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Is there anything else you’d like us to know?
The leadership team at JOOLA has completely fallen in love with pickleball playing 4-5 days a week, sometimes even playing before work, during lunch, and after work in a single day. We have truly become addicted to this amazing sport like many pickleball players do, and that is because this sport can be so much fun at whatever level you are starting at. JOOLA has always been a market leader and innovator in table tennis, and with our global footprint we hope to use our reach to help spread the pickleball craze worldwide! Come say hi to any of our team, we’ll be visiting communities and events nationwide!
We are thrilled to welcome JOOLA to the pickleball world and excited to see what they continue to do in this space. Still not sure which one you should get or want to know more about a certain paddle? Call us at 1-888-854-0163. Nothing makes us happier than helping you find a paddle that fits your game. Buy with confidence, knowing you have a 30-day test drive to make sure it works on the courts – where it counts.